You’ve heard LinkedIn is important, but is it actually? And if so, why? We take a deep dive into the networking platform.

Did you know that LinkedIn, the professional social networking platform, has actually been around longer than Facebook, Twitter, Snapchat, and Instagram? But it’s more relevant now than ever.

Why? Because it hosts more than 600 million professional profiles, which means nearly an unlimited supply of network connections and job opportunities. From seeking a new job to maintaining your personal brand, LinkedIn is an important part of being a full-fledged professional in any industry these days.

Here are seven important reasons to create a LinkedIn profile — or dust off your long-forgotten one.

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